Shweta Singh

Shweta Singh

Product Marketer

Shweta Singh is a passionate product marketer and content specialist at NextBillion.ai, where she leads initiatives on product marketing content, newsletters, blogs, website content, social media and more. 

With more than 12 years of experience in the digital content space, she adeptly handles everything, from creating microcopies to developing in-depth long-form posts. 

Her professional journey has included roles at AI startups and B2B tech companies, where she focused on creating compelling, brand-aligned content that delivers clear value to readers. 

Shweta’s approach to writing is grounded in a piece of advice from Nobel Laureate Oliver Smithies: “Never, ever write down something that you don’t understand and something you cannot justify.” This guiding principle ensures her content is accurate, clear, informative and relatable. 

When not at her desk, Shweta enjoys losing herself in the pages of a fiction novel, exploring lesser-known facts, indulging in her favorite podcasts, giving hilariously wrong quiz answers and drawing amusingly bad pictures while playing Pictionary.

Blogs by Shweta